What if I told you

I could step into a consumer products company and elevate, innovate, and invigorate your brand and product offerings?

My approach is immersive—I dive deep into the market, analyze the competition, and assess customer needs.

Through this strategy, I develop ideas and concepts that push boundaries while staying true to the brand’s DNA and aligning with the company’s objectives.

My upbringing, education, career, adventures, and life experiences keep me curious, inspired, and open to learning. With a keen eye for detail, I draw from all these influences to create meaningful and impactful designs.

But I don’t do it alone—I inspire, direct, and guide cross-functional teams, encouraging collaboration that fuels innovation, drives new ideas, and goes beyond simply completing objectives.

FRAGRANCE

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COSMETICS

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COSMETICS

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COSMETICS

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COSMETICS

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SKINCARE

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CHILDREN’S PRODUCTS

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EXPERIENTIAL DESIGN

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ANIMATION

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Luis Manuel Garcia

My career began with entrepreneurial roots—selling patches on the sidewalk, knocking on doors with seed packets, babysitting, and even building treehouses. While studying at Parsons School of Design in New York City, I worked in publishing, which led me to create and direct fashion spreads for a startup magazine in SoHo. As a Junior Designer at Estée Lauder, I quickly discovered my passion for branding—designing 3D objects, packaging them, and watching them come to life in the market.
This passion launched my journey into brand and product design, working with global beauty companies such as L’Oréal, Estée Lauder, and Sephora before founding my own brand, Bixbee.

Bixbee® was created to celebrate children’s imaginations through products, messaging, and visuals that encourage play and endless creativity. The brand introduced patented horizontal backpacks with ergonomic features, experiential sleeping bags, and inflatable playhouses—products designed to disrupt the market with innovative functionality while sparking a child’s imagination.

I thrive on co-creation and brand building, collaborating with consumer insights and innovation leaders to develop new brands and products from concept to commercialization. What sets me apart from other design leaders is my ability to champion design as a strategic business tool, driving both creative excellence and commercial success.

“One cannot achieve or create anything unless it's imagined first, and you can’t fuel the imagination without inspiration.” -LMG