CREATIVE DIRECTOR

360° Creative strategy
Brand development and repositioning
Product and packaging design
Omni-channel strategy and campaigns
Experiential design, pop-up activations and in-store display

Product, packaging and accessories design

Fragrance, cosmetics, skincare, children’s lifestyle

Ralph Lauren Fragrance & Beauty I Bobbi Brown I Sephora I Bath & Body Works I Bixbee

Bobbi Brown I Creative direction

Customizable palette system, packaging, cosmetic accessories, fragrance design and campaign development

Bixbee I Creative direction

Branding, product, packaging design and retail activation. Visual storytelling for 360° assets. Social @Bixbeebuzz

PORTFOLIO

FRAGRANCE

X

COSMETICS

X

COSMETICS

X

COSMETICS

X

COSMETICS

X

SKINCARE

X

CHILDREN’S PRODUCTS

X

EXPERIENTIAL DESIGN

X

ANIMATION

X